Check out www.apple.ca
Now check out www.apple.com
Notice the difference? Amazing the impact that a tiny little piece of gadgetry has on a company’s marketing decisions in a specific region. The new Apple .com website (which is gorgeous) was launched way back in June at WWDC 07. What do we in Canukistan get stuck with? The old site and still no iPhone. Dang!
Now its been widely reported that Apple made AT&T cry a lot when developing and implementing the iPhone on their network. Can you imagine Apple telling AT&T how much they are going to charge for unlimited wireless internet access!! The gaul!
Now fast forward to Canada when we one day finally get the iPhone here. It’s pretty much a given that it can really only be run on the Rogers network here in Canada since its an GSM EDGE phone. My only hope is that Apple makes the often sucky Roger cry and cry ALOT! Given that we Canadians pay more for mobile data than most third world countries we can only hope that the iPhone gives Canadian mobile carriers a rude awakening in consumerism.
1 response so far ↓
RSMAC // Jul 20, 2007 at 10:16 am
I really wonder how much Apple is making AT&T cry. I have a different perspective here:
http://consumercurmudgeon.blogspot.com/2007/07/apple-gets-reamed-by-at.html
I also read the link you refer to about Canadians having worse data plans than 3rd world countries. I’m not at all surprised.
My RAZR almost never connects to the Internet because it’s just too expensive. Rogers even sent me a letter telling me, after evaluating my data usage, that I would be better off with the $5/5 MB plan. Ooh, such a deal!
That letter prompted this rant:
http://consumercurmudgeon.blogspot.com/2007/07/why-hide-stats-rogers.html
I’m not terribly confident that Rogers will dramatically lower their data plans just for the iPhone. Like many companies, Rogers likes to penalize you for using their service.
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