All the hype surrounding the iPhone is a bit much. As an Apple zealot even I have to admit that. The marketer in me however is fascinated by the means in which Apple has chosen to release details surrounding this so called revolutionary product.
To me the real revolution is the free advertising that Apple is […]
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About Me
Now Reading
Planned books:
- Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers by Robert Scoble
- The God Delusion by Richard Dawkins
- The Imagination Challenge: Strategic Foresight and Innovation in the Global Economy (VOICES) by Alexander Manu
- Juicing the Orange: How to Turn Creativity into a Powerful Business Advantage by Pat Fallon
- Agile Web Development with Rails (Pragmatic Programmers) by Dave Thomas
Current books:
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The Visual Display of Quantitative Information by Edward R. Tufte
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Wikinomics: How Mass Collaboration Changes Everything by Don Tapscott
Recent books:
- The Art of the Start: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything by Guy Kawasaki
- Designing Interfaces by Jenifer Tidwell
- The Secret by Unknown
- The Law of Attraction: The Basics of the Teachings of Abraham by Esther Hicks
- The Tipping Point: How Little Things Can Make a Big Difference by Malcolm Gladwell
