Warpjam

And I say…Meh!

In October 2001 when Windows XP was launched, I stood in line at a store event to be one of the first to receive a copy of the latest OS from the Redmond giant. At the time I owned a small Outsourced IT firm called NetStorm IT and not only did I buy a copy for myself but I bought 17 licences and spent the next week installing the OS on various customers PC’s. Well apparently this time around things are different for me but a whole lotta other people.

Flash Forward five and a half years later. I have two kids, 3 fishes, sold my OSIT business and own 4 Macs. What happened?! where’s the love, the excitement of running a brand new OS, learning all the cool new tricks, buying up every books and magazine on the subject and making sure that I knew all the latest hacks and possessed the best Kung Foo? Well Microsoft obviously lost me as a customer but how?

Heavy handed, that’s how I view how Microsoft operates, they are like that fat kid at the public pool who keeps jumping in cannonball style and that’s no fun for the rest of us. Proof of this is their cannonball style of  advertising which apparently people are not finding too appealing.

Apple needs to tread very carefully. Yes its important to get your brand out there but just make sure that as you’re gaining in popularity you dont end up being that fat kid constantly doing cannonballs into the pool.

I’m sure that at some point I’ll end up having to use Vista for one reason or another. It might be a great product for all I know. Time will tell.